Description to be announced.

Pitch Roasting Becomes Sales Acceleration (with a Focus on Discovery). For anyone who wants to take their sales performance to the next level, our new Sales Acceleration Session is just the thing. In an interactive 30 minutes you will dive deep into your current sales and discovery process together with Björn W. Schäfer. Discover how you can immediately leverage efficiency potential through improved discovery BEFORE the pitch or BEFORE the demo. Find out how you can then optimize your pitch or demo and thereby significantly increase the probability of closing and significantly shorten the sales cycle. Be there and find direct starting points for your sales acceleration.

Share the status quo with Björn before your session:

1. Sales Process BEFORE the pitch or BEFORE the demo
   
2. Discovery framework currently used, e.g. SPICED or MEDDICC
3. Current sales velocity with values ​​for win rate, ACV and sales cycle

‍

Your demos don't generate any buzz and end up in closed lost status?
You probably loaded your feature function shotgun again instead of being relevant.

‍
What could be the reason for this?

• You fucked up your Discovery
• You are talking to the wrong people
• You show too many views in your software
• You don't provide context
• You talk about features instead of added value
• You don't keep your audience engaged etc.

‍

Get feedback from people who know how to do it. Who have done it a thousand times. Who have a track record to show for it.
Unpack your demo and let Jan and Tim "roast" you, with appreciation and sensitivity.

Procedure:

• You bring your software demo (preferably with additional slides), which you have given or want to give to a customer, to Berlin 
• Your "Roasting" session will last 30 minutes
• You have 7 - 10 minutes for your demo pitch – most of it should be your software demo
• The rest of the time is used for intensive feedback that can be implemented directly

‍

‍

Only the very best companies are still able to grow like they did in 2020/2021. It's more important than ever for an AE to have control of their deals and for a manager to understand overall pipeline health. This is only possible with multithreading - something that most of us already organically do. But are you doing enough of it? Let's find out!

Louise´s Masterclass will focus on the strategic use of Public Relations (PR) to build trust, highlighting the expertise of internal team members, and sharing insights, with the goal of supporting a sustainable business scaling. It focuses on the role of PR in storytelling and relationship-building, beyond mere sales, to create a deep connection with the organisation's target audience. By leveraging internal experts and engaging in a broader conversation in society through earned media, businesses can enhance their credibility and position themselves as thought leaders in a very cost efficient way.

Having worked with >200 SaaS players in the DACH region, we are discussing challenges and best practices in how to recruit and ramp-up sales talent effectively.

Ari Albertini zeit in seiner Masterclass auf, wie Ihr durch radikale Offenheit Unruhe und Defokussierung in Sales Teams eliminiert und so klügere Entscheidungen und explosives Unternehmenswachstum fördert.

Crafting your startup's future starts with creating narratives of things that aren't there yet in the real world. The masterclass takes a deep dive into the world of positioning and storytelling and explains how to analyze, create, and elevate key strategic narratives for a startup.

Winning new customers is tough, but just the start - preventing customer retention and growing your NDR ensures your company´s future. In this roundtable let us share new perspectives on sales approaches that seamlessly lead to customer expansion, focusing on long-term relationships rather than short-term gains. Julia has won and expanded clients to multi-million ARR – as an MD of a technology services company. Today as CMO/Growth for aimpower, she needed to adapt her strategies to the paradigms of the SaaS industry and will kickstart the discussion with some of her learnings.